Who are we?
Don’t Cry Wolf was created to cut through all the PR bullshit.
We exist to help brands communicate honestly and build affinity with their audiences; because people trust people who tell the truth.
We’re transparent, open-minded, dedicated, and good fun – if we do say so ourselves. We also want to have a net positive impact on our local community and work with organisations that are truly making a difference to people’s lives, that’s why we’re a registered B Corp.
What can we do?
RantingsView all our rants
Don’t get sucked into the authenticity vacuum
Like millions of other people, I loved Olivia Colman’s Oscars speech. She babbled, she cried a bit. She even blew a raspberry for god’s sake. It’s impossible not to admire her for it.
Creativity for good
Creative. It’s a funny old word.